Michelle and I have not created a runway show in almost 3 years.
For our Roth Runway Return, we wanted to do something truly inspired, celebrating the bridal industry’s return to its roots – purely simply LOVE! The footage you are about to see is shot in the centre of the most important room anywhere for brides…the Kleinfeld Bridal Salon! And the gowns are all exclusively available at Kleinfeld for you to try on right NOW! Fresh from our Runway just a few weeks ago, these gowns went straight from the runway to the salon floor!
On the day of, the cream of media arrived!!
Carley Roney, Founder of The Knot and her team,
Colin Cowlie, Pesonal fabulous and Bridal Creator of all things amazing,
Brides’ Editor in Chief, Millie Martini Bratten,
Fashion Director Rachel Leondard, Senior Associate Fashion Editor Ellen Heisler, Martine Niddam, Fashion & Beauty Creative Director for
Inside Weddings, Robert and Holli from The Wedding Podcast Network,
Darcy Miller of Martha Stewart Weddings,
bloggers including Aisledash.com‘s Anne Chertoff and Erica Sigel,
New York Magazine’s Aja Mangum and so many more!
The idea came to ask Mara Urshel and Ronnie Rothstein if we could have the runway show where our gowns are actually on the runway everyday that Kleinfeld is open! Right bang smack in the middle of the main room where brides twirl and swirl and laugh and tear up and say YES to the Dress! We were given the green light and so the show that you are about to watch was created by a dream. We hope you LOVE it!
Michelle Roth & Henry Roth